When is the best time to post on Instagram

This is the best time of day to post on Instagram

Research into the best time to post on Instagram in order to get the most engagement is so interesting.

Posting anything on social media can be a bit of a minefield, not least because it's easy to feel like your photo needs to get a certain number of likes for you to feel validated.

While we hope you know in your heart of hearts that this isn't the case at all, and that validation comes from knowing your own self worth and through self love, falling into the double-tap-trap is common.

Over 1.2million posts have been scheduled using Hopper, and from that data, researchers found that the best time to post on Instagram on average is in the evening between 6pm and 7.30pm in the week and 11am at the weekend (BST).

Why? Because this is simply when the most people are using the app, which means more people are likely to see your photo on their timeline and engage with it.

While this probably isn't groundbreaking news to some of you, it's worth noting that it entirely depends on who the people who follow you are: if they're in different time zones, work long hours, etc.

The research also went on to outline which filters and the type of content are most likely to get the most engagement - finding that not only is Gingham the most popular filter, but it also attracts the most likes and comments, with Claredon coming in second.

As for the best performing topics? Photos based on personal experience - like a weight loss journey or travelling trip - receive on average 22% more likes than other images posted on the same account, with data showing photos of animals are the second most engaging.

Credit - Cosmopolitan Mag UK

Business Manager on Facebook- do i need it ?

Why should you use Facebook Business Manager?

1. You can manage everything from one centralised dashboard

Using Facebook’s Business Manager, you will now be able to access and organise your pages, ads and people all in the one place. This will help to streamline your workflow and ensure that there is no more switching back and forth between accounts – such a massive time saver!

2. You will have better control 

From the home page, you will have the ability to assign pages and ad accounts to people, as well as the ability to grant each individual user different access levels based on their requirements. This is a great tool if you would like to provide Facebook access to those working for your business, but still want to limit it for security reasons. Furthermore, each user will have their own login so you don’t have to worry about sharing one set of login details, nor the security issues that come with that!

Some of the roles you can assign people include:

• Page Admin: Can manage all aspect of the Page including posting and sending messages as the Page, creating ads, viewing insights, and assigning Page roles.

• Page Editor: Can edit the Page, post and send messages as the Page, create ads, and view insights.

• Page Moderator: Can respond/delete comments on the Page, send messages as the Page, create ads, and view insights.

• Page Advertiser: Can create ads for the Page and view insights.

• Page Analyst: Can view insights.

In addition, if someone were to stop working for you – you can simply remove their access with one click rather than going through the loops of disabling it from each page and ad account.

3.You can easily separate work from your personal life

Gone are the days where you might accidently mix-up you personal account with your page admin account – eeek! With Facebook’s Business Manager, you can easily distinguish your business account and personal account by the grey bar at the top of the page that indicates the account you are on – see image below.

Also, you no longer have to add clients/employees as a friend on Facebook in order to give them access to control the Facebook Business page. Nor do you have to receive business page emails to your personal email – they can be linked to your work email. This means that you are able to keep your personal and work life completely separate.

Credit @Social Concepts

Not Everyone will learn in the same way

Announcing One to One Social Media Training

"I don't like training in a group, I'm not confident and it makes me feel self conscious"

"I'm not technical and I don't want to be in a group, it makes me nervous"

"People will think I'm an idiot, don't like being in group"

Not everyone learns in the same way, in recent weeks we have been asked more and more to run our training sessions on Social Media Platforms in a one to one format. 

People wish to have one to one time or perhaps train with a friend. 

When can I be trained ?

We have now created the option for people to train privately with us during week days, weekends or in the evening. 

Can I be trained via the internet?

We can train you remotely one on one, via video link with screen sharing, allowing you to train in your own home with an expert. 

We can train you in person at our premises in Morecambe 

We can come to your business location

What can you train me on?

Instagram for Business

 Facebook for Business

 Linkedin for Business,

Twitter for Business. 

How long will it take? 

Training lasts 1-4 hours dependant upon subject and experience level 

How much will it cost?

Training starts from as little as 

£50 per personal session of Instagram - 1.5 hours 

£80 for Linkedin for Business - 2 hours 

£200 Facebook for Business - 3.5 hours 

£50 Twitter for Business -1.5 hours 

Will you train my friend and I for the same cost?

Yes- a one to one session can be for up to two people 

Do you train larger groups at a work location or a venue near me?

Yes - just drop us an email 

Are you qualified?

Yes 

#Train the trainer Certified 

#Facebook Certified

#Instagram Certified 

#Facebook Design practitioner

Human Factors Assessment Design, Deliver and Facilitate

How do I find out more ? 

Click here to drop us a message with any questions, enquiries 

or to book.

If you would like to call please do 

07872495820

We can discuss your requirements 

If the above isn't exactly what you would like, or you would like to be trained on more than one subject please ask us, we can amend to help you.

Is the training any good? 

Alex Burch reviewed The Consult Centre Ltd — 5 star

Thank you for an excellent Instagram workshop. I learned so much that I had not been aware of and look forward to coming to more sessions.

Jacqueline Robinson reviewed The Consult Centre Ltd — 5 star

Ruth was patient and knew what she was talking about, everything was tailored to increasing your business. I would highly recommend.

Lisa VO reviewed The Consult Centre Ltd — 5 star

Just had a 1-to-1 session on Facebook and using social media with Ruth. The session was excellent, really useful and helpful. It's quite mind blowing how much is built for businesses and so many of us have no idea!Ruth tailored the delivery to my learning speed and level, so even I (techno-phobic at times) could understand. Both Facebook and Instagram courses are highly recommended for anyone who runs business pages. Your money won't be wasted. Ruth's knowledge is trustworthy and immense! 

Anne Taylor reviewed The Consult Centre Ltd — 5 star

Working with Ruth improving my Facebook Business page making it easier to navigate for my clients, easier for me to work in and looking professional was amazing. A Brilliant one day workshop. Lots of content and leaving with homework that is not overwhelming and doable. Thank you Ruth, can't wait for the next one.

Kirsty Bob reviewed The Consult Centre Ltd — 5 star

So i have done 2 courses now with Ruth and Steve and i have to say.......they are fantastic. You learn exactly what you need to be focusing on and what you need to be changing. What you need to implement and how to implement it. I would recommend them to anyone that is genuine about moving your business in the right direction. Be prepared to do your homework!